Learn how to become an influencer and how to make money on YouTube & Instagram on the new MagicLinks YouTube channel!
Makeup dupe videos have been around since the dawn of YouTube, and they’re not going anywhere – everyone loves saving money! Treat your fans to a half n’ half face of expensive products and their bargain-priced dupes. Add MagicLinks to both sets of products in the description box, so your fans can shop the look instantly.
LEARN FROM THE PROS
WHAT YOU’LL NEED
Sunset Eyeshadow Palette
$129 at Sephora
Natasha, we love you, but $129 for an eyeshadow palette is… Awful. These sunset-inspired colors, though? Gorgeous.
Vinyle Luminous Ink Liner
$75 at Saks Fifth Avenue
If we’re going to buy Louboutins, we’ll save up our money for a pair of red-bottomed pumps. $75 for (albeit prettily packaged) liner is steep.
Shock Volumizing Mascara
$29 at Nordstrom
This YSL mascara promises major volume with just one coat, and no clumps. Great… But pricy. We’ve gotta be able to do better, right?
Blush Box O’ Powder
$30 at Nordstrom
Benefit’s blushes are always top notch, but paying $30 for one pan of color makes us cringe and go pale.
Gloss in Rose Crush
$48 at Beautylish
Tom Ford makeup is perfection, but it comes with a high price tag. We love the slightly gilded nude finish of this one, though, and HAD to dupe it.
Contour Concealer
$27 at Tarte Cosmetics
This is the concealer that broke the internet: It’s insanely high-coverage, creamy, and long-wearing, but somewhat expensive.
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Yes, Please! Pressed
Powder Shadow Palette
$16 at Colour Pop
Now THIS is more like it. $1.33 per pan (vs. $7.16 per pan with Natasha Denona), with the same rich payoff. Sold.
NYX Matte
Liquid Liner
$7.50 at Macy’s
Priced at 90% less than the Louboutin liner, this beauty guru-approved liquid liner offers precise application and all day wear.
L’Oreal Voluminous Lash
Paradise Mascara
$9.99 at Ulta
Many beauty YouTubers swear this drugstore mascara is a dead dupe not only for the YSL, but for Too Faced’s Better than Sex Mascara.
Milani Baked Blush
in Berry Amore
$6.99 at Target
Many Milani Baked Blushes are comparable to higher-end ones. When swatched side by side to the Benefit, they’re indistinguishable.
Revlon Super Lustrous Lip
Gloss in Dream in Nude
$7.99 at Target
In the tube, this shade looks a little cooler than the Tom Ford Rose Crush, but once swatched or worn side-by-side, they’re identical. Revlon, we heart you.
16hr Camo
Concealer
$5 at E.L.F. Cosmetics
E.L.F. has done it again, creating a near-perfect replica of Tarte’s Shape Tape, only with an 82% lower price tag.
Powder Shadow Palette
$16 at Colour Pop
Now THIS is more like it. $1.33 per pan (vs. $7.16 per pan with Natasha Denona), with the same rich payoff. Sold.
Liquid Liner
$7.50 at Macy’s
Priced at 90% less than the Louboutin liner, this beauty guru-approved liquid liner offers precise application and all day wear.
Paradise Mascara
$9.99 at Ulta
Many beauty YouTubers swear this drugstore mascara is a dead dupe not only for the YSL, but for Too Faced’s Better than Sex Mascara.
in Berry Amore
$6.99 at Target
Many Milani Baked Blushes are comparable to higher-end ones. When swatched side by side to the Benefit, they’re indistinguishable.
Gloss in Dream in Nude
$7.99 at Target
In the tube, this shade looks a little cooler than the Tom Ford Rose Crush, but once swatched or worn side-by-side, they’re identical. Revlon, we heart you.
Concealer
$5 at E.L.F. Cosmetics
E.L.F. has done it again, creating a near-perfect replica of Tarte’s Shape Tape, only with an 82% lower price tag.
